The company was born out of necessity. As an arid country, Tunisia faces increasing challenges due to climate change. The World Bank has identified it as one of the Mediterranean nations most exposed to climate risks, with prolonged droughts between 2017 and 2020 exacerbating the crisis. By 2050, projections indicate the country could lose 75% of its coastal water resources due to over-extraction and declining water quality.
This water scarcity brings another problem: the lack of transparency in the management of water resources can generate mistrust and, therefore, tensions. Without reliable data on water availability, consumption, and demand, planning becomes fragmented, making it difficult to implement effective strategies. Ensuring open access to information fosters accountability and helps build trust among stakeholders, ultimately contributing to more equitable and sustainable water distribution.
For this reason, these five engineers from the National Institute of Applied Sciences and Technology (INSAT) in Tunisia decided to take action. The team envisions a Mediterranean region where industries and communities utilize innovative, data-driven solutions to ensure sustainable water use. By harnessing advanced technology, the company empowers businesses to transition from traditional, wasteful water consumption models to efficient, accountable and sustainable practices that align with regulatory and environmental standards.